Marketing Principles

Course ID
124244
Topic ID
0
Course Location
Academic Term
Notes
In the event of public health restrictions or other emergencies, classes may need to be changed to Web-Live, Web, or Hybrid instruction modes. Students will be notified by instructors and/or academic departments of any required changes.
Section
1002
Minimum Units (Decimal)
3.00
Maximum Units (Decimal)
3.00
Description

Intense study of marketing philosophy including: segmenting and developing target markets, pricing, distribution and location analysis, promotion and product development. Upon completion of this course, the student will understand the marketing concept and be able to explain how an organization can develop an effective marketing strategy.

Class Type
Status
Open
Subject Term Reference
Late Start
No
Catalog Number
210
Day or Night Section
Day
Is Late Start
Normal Start
Session
Normal
Class Subject Reference
Crytime Formatted
12:30–1:45 p.m. • T TH • Dandini Campus • 08/27/24–12/12/24
Department Phone
673-7132
Notes (For Filter)
In the event of public health restrictions or other emergencies, classes may need to be changed to Web-Live, Web, or Hybrid instruction modes. Students will be notified by instructors and/or academic departments of any required changes.
Prerequisites (For Filter)
Prerequisite: ENG 101, ENG 113, BUS 108, BUS 111, or equivalent.
Class Subject Abbr
MKT